HALLMARK FLOORS PRIVACY POLICY

Last Updated: August 19, 2026

Hallmark Floors, Inc. (“Hallmark Floors,” “Hallmark,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how Hallmark Floors collects, uses, discloses, and otherwise processes personal information when you visit or use hallmarkfloors.com (the “Site”), submit a product sample request, register to receive certain product-care items, contact customer service, or otherwise interact with us through the Site.

This Privacy Policy also explains certain privacy rights that may be available to California residents under applicable California privacy laws, including the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, the “CCPA”).

1. PERSONAL INFORMATION WE COLLECT

Depending on how you interact with Hallmark Floors, we may collect the following categories of personal information.

Identifiers and Contact Information
This may include your name, email address, mailing or shipping address, telephone number, and other contact information you voluntarily provide to us.

Product and Request Information
This may include information regarding Hallmark Floors products, flooring samples, product interests, flooring registrations, requests for complimentary cleaner or touch-up kits, project information, or other products or assistance you request.

Internet or Other Electronic Network Activity Information

When you use our Site, certain information may be collected automatically through website technologies such as Google Analytics and Google Tag Manager. This may include information such as your IP address, browser type, device information, pages viewed, referring website, and information regarding your interaction with the Site.

User-Provided Information

We may collect information you voluntarily provide through product sample requests, product-care registrations, customer service forms, emails, telephone calls, or other communications with Hallmark Floors.
We collect information that is reasonably necessary for the purposes described in this Privacy Policy and as otherwise permitted by applicable law.

2. HOW WE COLLECT PERSONAL INFORMATION

We may collect personal information:

Directly from you when you submit a form, request a product sample, register to receive a product-care item, contact customer service, or otherwise communicate with Hallmark Floors;
Automatically when you browse or interact with the Site, including through cookies and similar technologies;
From service providers that assist us with website operations, communications, analytics, sample fulfillment, or other business functions; andFrom other sources when permitted by applicable law.

3. HOW WE USE PERSONAL INFORMATION

Hallmark Floors may use personal information to:

• Fulfill product sample requests;
• Fulfill registrations for complimentary cleaner or touch-up kits;
• Respond to customer service questions and inquiries;
• Provide requested product, installation, maintenance, warranty, or technical information;
• Provide customer service and support;
• Facilitate appropriate follow-up regarding product sample requests;
• Operate, maintain, secure, and improve the Site;
• Understand how visitors interact with the Site;
• Analyze Site traffic and performance;
• Improve our products, services, and customer experience;
• Measure the effectiveness of our website and marketing efforts;
• Prevent fraud, security incidents, or other unlawful activity;
• Comply with applicable legal and regulatory obligations; and
• Establish, exercise, or defend legal claims.

Hallmark Floors does not use information submitted through these forms to enroll individuals in ongoing marketing email communications solely because they submitted a sample request, product-care registration, or customer service inquiry.

4. PRODUCT SAMPLE REQUESTS AND DISTRIBUTOR FOLLOW-UP

When you request a Hallmark Floors product sample, the information you provide may be shared with the appropriate Hallmark Floors distributor for the purpose of fulfilling or following up on your request and helping ensure that you receive appropriate product assistance.

Hallmark Floors works with distributors as part of our product distribution and customer-support network. Information associated with a sample request may be provided to the appropriate distributor so that the distributor can follow up regarding your request.
Hallmark Floors does not sell personal information submitted through product sample requests.
Information submitted through a sample request is used to support the request and provide appropriate product and customer assistance.

5. DEALER LOCATOR AND GOOGLE MAPS

The Hallmark Floors Dealer Locator allows visitors to enter a full address in order to locate authorized Hallmark Floors dealers near them.
The Dealer Locator utilizes Google Maps to provide location-based dealer search functionality.
Hallmark Floors does not use the address entered into the Dealer Locator for sales follow-up and does not independently store or track the address for that purpose. The information entered into the Dealer Locator is used to facilitate the location search through Google Maps.
Your interaction with Google Maps may also be subject to Google’s applicable privacy policies and terms.

6. HOW WE DISCLOSE PERSONAL INFORMATION

Hallmark Floors does not sell personal information for monetary compensation.

Personal information submitted through the Site may be accessible to appropriate Hallmark Floors employees when reasonably necessary to fulfill a request, provide information, or provide customer assistance.

As described above, information associated with a product sample request may also be provided to the appropriate Hallmark Floors distributor for follow-up related to that request.

Hallmark Floors may disclose limited personal information to service providers and contractors that process information on our behalf and are necessary to operate our business or provide requested services. These may include providers supporting:

• Website hosting and infrastructure;
• Website development and maintenance;
• Product sample fulfillment and shipping;
• Forms and data processing;
• Email communications;
• Information technology and security;
• Analytics and Site performance; and
• Other operational services necessary to fulfill user requests or operate our business.

We may also disclose personal information:

When required by law or legal process;
When reasonably necessary to protect the rights, property, or safety of Hallmark Floors, our customers, employees, or others;
To investigate or prevent fraud, security incidents, or unlawful activity; or
In connection with a merger, acquisition, restructuring, sale of assets, financing, or similar corporate transaction.

7. SALE OR SHARING OF PERSONAL INFORMATION

Hallmark Floors does not sell personal information for monetary compensation.
Hallmark Floors does not sell information submitted through product sample requests, product-care registrations, or customer service inquiries.
Certain privacy laws, including California law, define “sale” and “sharing” more broadly than their ordinary meanings. Certain online analytics or tracking technologies may be subject to additional requirements under those laws.

Hallmark Floors provides visitors with cookie and privacy controls where applicable and will maintain privacy-choice mechanisms as required by applicable law.

8. COOKIES AND SIMILAR TECHNOLOGIES

Hallmark Floors uses cookies and similar technologies to operate and improve the Site, understand how visitors use the Site, maintain website functionality, and analyze Site traffic and performance.

Technologies used on the Site may include:

• Google Analytics
• Google Tag Manager
• Google Maps
• Google Fonts

These services may process certain technical information associated with your visit, such as IP address, browser or device information, pages viewed, referring website, and interactions with the Site, depending on the service involved.

Hallmark Floors provides a cookie consent tool that allows visitors to manage applicable cookie preferences.
You may also control or restrict certain cookies through your browser settings. Disabling certain cookies may affect the functionality of portions of the Site.

9. ROOM VISUALIZER

Hallmark Floors may provide links to third-party product visualization services, including Roomvo, that allow users to visualize Hallmark Floors products in room settings.
When you choose to use the Room Visualizer, you may be directed to a service operated by Roomvo. Your interaction with that service, including any information or images you choose to provide directly to Roomvo, is subject to Roomvo’s own privacy practices and terms.
Hallmark Floors does not operate the Roomvo platform.

10. DATA RETENTION

Hallmark Floors retains personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, provide requested products or services, maintain appropriate business records, comply with legal and regulatory obligations, resolve disputes, and protect our legal rights.

Retention periods may vary depending on the type of information, the purpose for which it was collected, and applicable legal or business requirements.

11. DATA SECURITY

Hallmark Floors uses reasonable measures designed to protect personal information against unauthorized access, use, alteration, loss, or disclosure.
However, no method of transmitting or storing information electronically is completely secure. Accordingly, we cannot guarantee the absolute security of personal information.

12. CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you may have certain rights regarding your personal information under the CCPA, subject to applicable exceptions and requirements.

These rights may include:

Right to Know and Access
You may have the right to request information regarding the personal information Hallmark Floors has collected about you, including applicable categories of information, sources, purposes, and recipients.

Right to Delete
You may have the right to request deletion of personal information Hallmark Floors has collected from you, subject to exceptions permitted by law.

Right to Correct
You may have the right to request correction of inaccurate personal information maintained about you.

Right to Opt Out of Sale or Sharing
Where applicable, California residents may have the right to opt out of the sale or sharing of personal information as those terms are defined under California law.

Hallmark Floors does not sell personal information for monetary compensation.

Right to Limit Certain Uses of Sensitive Personal Information
Where applicable under California law, California residents may have rights concerning certain uses or disclosures of sensitive personal information.

Right to Non-Discrimination
Hallmark Floors will not unlawfully discriminate against you for exercising applicable privacy rights.

13. HOW TO EXERCISE YOUR PRIVACY RIGHTS

To submit a privacy request regarding personal information maintained by Hallmark Floors, including an applicable request to know, access, delete, or correct information, please contact us at:

info@hallmarkfloors.com

Please provide sufficient information for us to understand and appropriately respond to your request. Hallmark Floors may need to verify your identity before fulfilling certain privacy requests.
Authorized agents may submit requests on behalf of California residents where permitted by applicable law and subject to appropriate verification.

14. CHILDREN’S PRIVACY

Hallmark Floors does not knowingly collect personal information from children under 13 through the Site.
If you believe that a child has provided personal information to Hallmark Floors through the Site, please contact us so that we can take appropriate steps.

15. THIRD-PARTY WEBSITES AND SERVICES

The Site may contain links to or integrate with third-party websites and services, including Google Maps, Roomvo, authorized Hallmark Floors dealers, distributors, business partners, or other third parties.
Hallmark Floors does not control the privacy practices, content, or security of independently operated third-party websites and services.
We encourage you to review the privacy policies of third-party services before providing personal information directly to them.

16. CHANGES TO THIS PRIVACY POLICY

Hallmark Floors may update this Privacy Policy from time to time to reflect changes in our business practices, technology, legal requirements, or other circumstances.
When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.
We encourage you to review this Privacy Policy periodically for updates.

17. CONTACT US

If you have questions about this Privacy Policy, Hallmark Floors’ privacy practices, or your privacy rights, please contact us:

Hallmark Floors, Inc.
2360 S. Archibald Ave.
Ontario, CA 91761
1-888-551-0888
info@hallmarkfloors.com